We’ve recruited 500 people to put the NEW L’Oréal Paris Elvive Hydra Pure range to the ultimate 72-hour test! Does this range really keep roots oil-free and lengths hydrated for 72 hours? The Hydra Hair Testers are documenting their journey, sharing real results, transformations, and final reviews. Follow the #HydraPureHairTest convo on TikTok now to see if it delivers!

What to look out for on TikTok so you can follow now:
✅ See them take on the 72-hour challenge in real-time!(📌10 – 20 April 📌).
✅ See their final results, transformations, and honest reviews! (📌21 – 27 April 📌).

CLICK HERE to follow the conversation live on TikTok!

Join this opportunity to learn more & ask your questions:
This is your chance to engage with the 500 Hydra Hair Testers, ask questions in the comments, and find out if it lives up to the hype!

About the L’Oréal Paris Elvive Hydra Pure range:
The NEW L’Oréal Paris Elvive Hydra Pure range is designed to keep hair fresh for 72 hours! Powered by Salicylic Acid for oil control and Hyaluronic Acid for hydration, it promises a purified scalp, nourished lengths, and long-lasting freshness!